Description
SpiceRoute needed a premium visual identity for their Gulf e-commerce launch but faced logistical challenges shooting volatile ingredients in a studio. Cinevox built a procedural spice simulation system and a reusable product stage that delivered hero shots, ingredient macros, and lifestyle compositions for their entire collection.
Every render is fully reconfigurable — packaging updates require only a label swap, not a reshoot.
Project Scope
- 24 product hero images (8 SKUs × 3 angles)
- Dynamic spice pour and splash simulations
- E-commerce and social crop variants
- Master scene file for client self-service updates
- Client:SpiceRoute Trading (Saudi Arabia)
- Start:Jan 2025
- Delivery:Mar 2025
- Deliverables:24 product visuals
- Share:
Project Result
24 photoreal product visuals for SpiceRoute's premium e-commerce launch — replacing traditional photography with flexible CGI that supports seasonal refreshes at minimal cost.
- Product page conversion rate up 31% vs. previous photography.
- Full SKU library re-renderable for future packaging updates.
- Delivered in 8K masters with web-optimized exports.